Today I will present ten reasons why companies should invest in annual sponsorship of my work. I will talk about general reasons, but there are also reasons that depend on what the company sells and to whom, among other variables that interfere in well-designed marketing strategies. I can present these during a meeting with the company's leaders.
I am Nycka Nunes, a visual artist who focuses on using photography to create unique works of art, and throughout my life I have developed several skills that are very interesting for companies that choose to be annual sponsors of my work.
- I have a personal brand that values authenticity, and I have cultivated this authentic image since I started using the internet in the late 90s. Over these two and a half decades I have evolved, matured and my image has evolved along with it.
- Maturity and awareness of who I am and what I want attracts certain people (and companies) and drives others away. The profile of those who walk away is always the same. People who don't want to broaden their horizons and feel threatened by me addressing topics they don't want to think about (and, of course, companies whose leaders and/or people who manage social media have a similar mindset). Knowing this, and having studied advertising and marketing, I can give a very clear picture of how much I can contribute to the success of brands that want to support my work if these companies are clear and objective about who their target audience is.
- I love seeking out new experiences and getting to know different products and services. Trying out new hobbies, developing new skills, tasting different dishes, visiting different destinations, different cultures, wearing clothes with unique designs, testing out new electronic devices, appliances, things that make life easier and give me more quality time with the people I love (including my pets) and more time to make art, etc. Of course, I've tried a lot of things and some of them I know I don't like. Others that I've tried I would be happy to repeat and share with the more than fifteen thousand people who follow my profiles on social media.
- Authenticity is also present in my works of art. Innovation and boldness are expected in my projects, especially in projects that include photography, which are my main projects at the moment.
- I also love exploring new ideas to create art.
- My art and content are appreciated by people all over the world, and that's why sponsorships are ideal for companies that can and want to serve well beyond the geographic limits of the country where they are located, regardless of their size.
- I have a degree in advertising and propaganda and have been an internet user since 1999, having tried several social networks, mIRC, and other online tools for interacting with people all over the world. I can create ways to promote sponsors, in addition to those described on the Maecenasship page, by promoting brands that offer financial support to my work in a more authentic way, and I can work together with the marketing teams of these brands without sacrificing the authenticity of the results.
- In the months that I have published almost nothing in recent years (the worst scenario in terms of visibility), my content has been seen by at least one hundred thousand people. The goal of seeking annual sponsorships is to have the resources to work all year long and generate content regularly, expanding the reach of my content and my art. And this also generates benefits for the sponsors.
- I know how to deal with criticism and situations that can generate negative impacts for the sponsoring brands in order to neutralise the negative impact.
- Since my upcoming works feature many nature and landscape photos, these will be valuable opportunities for airlines, hotels, restaurants, dog and cat product companies, pet-friendly companies, fashion and beauty companies, among others, to promote their products as annual sponsors while supporting my work.
Read the "Maecenasship" page to learn more about annual sponsorship and request a meeting with me to get a personalised proposal.
Nycka Nunes
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